CLIENT: Piral
SCOPE OF WORK: Social Media Strategy · Campaign Planning & Creative Direction · Content · Social Media Management · Digital Marketing Content
Piral is a contemporary womenswear brand that merges effortless sophistication with a modern, street-style sensibility. Designed for confident women with a strong visual identity, the brand embraces elevated essentials, refined silhouettes, and versatile pieces that transition seamlessly between everyday wear and statement dressing.
Our role was to develop and execute a complete social media and digital marketing strategy that would elevate the brand’s online presence and strengthen its connection with a fashion-forward audience. From campaign planning and creative direction to content production, social media management, and storytelling, we built a cohesive digital world that felt aspirational, polished, and culturally relevant. Through a consistent visual language and strategic content approach, we helped position Piral within a more elevated and editorial fashion space while driving stronger brand recognition and engagement across platforms.
